CategorySales

Create a Chatbot: Why your Ecommerce Platform needs a Chatbot today

If you’re running an e-commerce store, you don’t need me to tell you that it’s a difficult endeavor. For every report that says e-commerce is trending upwards, there are a hundred new entrants to the market. And it isn’t just small fish in a big pond anymore. You have companies the size of small economies powered by the latest in weapons-grade technology matching up...

The Ultimate Guide to Closing B2B Sales.

Let’s start off simple. What is a B2B Sale? B2B is shorthand for “Business to Business”, and refers to companies, or sales representatives that sell products/services primarily to other companies, instead of directly to consumers. By extension, B2B sales are organizations, or individual representatives of organizations with an interest in what you’re selling. This interest...

The Ultimate Guide: Ecommerce Chatbots

E-commerce is unbelievably still the future. Even 20+ years after Amazon was created, e-commerce across the globe is still going strong. The Indian e-commerce industry has been on an upward growth trajectory and is expected to surpass the US to become the second largest e-commerce market in the world by 2034. Powered by growing internet penetration, internet users in India are expected to...

Sales Prospecting: How this simple change can get you more better Sales Leads.

As we’ve previously discussed, the difference between great companies and others that simply fade away is the ability of the former to plan for the future. Sales Prospecting is one such business function. When done right, it can determine the success of a company for years to come. However, when done poorly, or not at all,  it can turn into a sinkhole that drains your company of time, money...

What is Conversational Marketing, and how can you use it to grow your business.

Over the past few years and months, you’ve probably heard a lot about automation. From Tesla’s attempt at automating an entire factory, to semi-autonomous surgical robots, to Amazon’s no-humans-required grocery store. All the biggest companies with the biggest bank accounts are investing in automation; of course they would, it’s the way forward. But what about you? How can...

B2B Sales, and how you lose B2B Leads.

Let’s start simple. What is a B2B Sale/lead? B2B is shorthand for “Business to Business”, and refers to companies, or sales representatives that sell products/services primarily to other companies, instead of directly to consumers. By extension, B2B leads are organizations, or individual representatives of organizations with an interest in what you’re selling. This...

How to be your own Lead Generation Company in 2018

One way or another, Lead Generation has been an integral part of how businesses are run since time immemorial. One of the most iconic repositories for leads and lead generation was the Yellow Pages. Established as early as 1886, the Yellow Pages are a telephone directory of businesses, organized by categories. The directories were originally printed on yellow paper, as opposed to white pages...

How to implement S.P.I.N Selling for your company. 

Lessons from training our bot to SPIN. One of the most expensive sales research undertakings in modern history comes from a man called Neil Rackham. Neil spent, in today’s money, $30 million to understand what differentiated good salesman, from a great one. He analyzed over 35,000 sales calls over 12 years, with an aim to codify the best techniques for sales. Neil Rackham’s book...

Your Greatest Sales Advisor: Conversational Automation

Swedish multinational clothing-retail company H&M has the following description for the position of ‘Sales Advisor’ in the firm. Sales Advisor is one of our most important positions [at H&M] and a great way to start your career with us. It’s all about excellent customer service. Sales Advisors are responsible for a variety of client-side duties, like interacting with potential...

5 Ways to Improve your Sales Performance and Pitch Overnight

  Track The biggest change of the 21st century for a sales leader is the influx of trackable metrics. Metrics are divided into 5 major categories, time, data, KPI, CRM, Customer Reviews. 1. Time Everyone has only 24 hours in a day, but some people just seem to get more done than others. The typical reasons people associate this efficiency is due to hard work, long hours and a lack of a social...